MANILA, PHILIPPINES – Despite the once-in-a-lifetime challenges of 2020, MullenLowe TREYNA (formerly MullenLowe Philippines) is living out its “challenger spirit” with about Php20.5 million in AOR wins, all acquired while in quarantine and on full work-from-home mode.
One of MullenLowe TREYNA’s biggest victories in lockdown is the return of Unilever’s local jewel Surf, which is finally back to the agency that created the iconic Lumen campaign in 1998. The win covers multiple ATL and digital campaigns running across 2020 and 2021.