MANILA, PHILIPPINES – Fifteen pairs from the Philippines’ top creative agencies proved their talent and ingenuity during Jam for Good, securing their spot in an intensive eight-week Google Bootcamp. Among them, representatives from MullenLowe Treyna were named the grand winner and will advance to represent the country in an international competition in 2021.
Jam for Good is a creative competition borne out of the collaboration between the Creative Guild of the Philippines and Create with Google, a Google program that promotes creativity in the platform. The annual gathering, held online for the first time, put the spotlight on Filipino creatives who championed the use of creativity and technology to propose solutions for some of the uncertainties brought about by the global pandemic.